The Future of Event Marketing: Evolving Trends in the Next Five Years in the Middle East
In the article "The Future of Event Marketing: Evolving Trends in the Next Five Years in the Middle East," we explore the transformative trends set to shape event marketing in the region. Key focus areas include the rise of digital technologies like VR and AR, the growth of hybrid events, AI-driven personalisation, sustainability initiatives, cultural integration, and enhanced security measures, all pivotal in defining the future landscape of event marketing in the Middle East.